How to create the perfect #Tweet

Points to remember:

• avoid capitalizing words, unless you want to look as if you're shouting.
• link your tweet to a source but make sure it's worth a click.
• leave some empty space so people can add a comment when they share your tweet.

Mixamo Is Building A Platform For Game Developers To Create Their Own 3D Characters

With app stores becoming ever more competitive, game makers have had to upgrade from building 2D games to creating 3D titles. That has meant even more creative and intensive work for artists and producers.

Mixamo offers a web-based service that helps developers tool and animate 3D characters by making rigging and animation easier. A developer can upload the mesh for a character, place joint locators and locator rings to figure out how to make the character move, and then run Mixamo's auto-rigging software. For console titles, the company says they can cut the cost of 500 seconds of animations by anywhere from 70 to 80 percent compared to standard techniques like keyframing and motion capture.

How Your Brain Can Turn Anxiety into Calmness

Physician, author, speaker, researcher and consultant Martin L. Rossman, MD, discusses how to reduce stress and anxiety, relieve pain and change lifestyle habits.

Burglars are using social media sites to target you

The flip side of using social media.

Everything you share can and will be used against you.

The average person is exposed to 3,000 marketing message per day

7 Words You Should Avoid Using In Your Sales Pitch

1. Exciting

There is no word more boring than the word "exciting." Claiming that something is "exciting" tells everybody that it's not.

2. Innovative

Same here. I can't remember ever hearing Apple claim to be innovative; they just are. They don't have to point it out.

3. Honestly

When this word comes out of your mouth, it makes everything else you've said so far seem like you were probably lying.

4. Discount

Let's leave this tired old term back in the world where "But, wait! There's more!" is state-of-the-art sales patter. Look, your stuff has a price and maybe you've got some flexibility. But offering a "discount"? How cheesy.

5. Guarantee

Everyone in the world who has an ounce of sense knows that a "guarantee" means absolutely nothing.

6. Opportunity

Calling any sales situation an "opportunity" is telling the customer that you're all about closing the deal. Just like any other opportunist.

7. Collaborate

How did this dreadful word get into the business vocabulary, anyway? Yes, you've got to work together with people to get stuff done, but "collaborate"? Hey, that's what the Vichy France did with the Nazis.

Matt Cuts on Advertorials

Google's disinformation agent Matt Cutts on advertorials: