Wednesday 13 February 2013

5 Minutes of Marketing Wisdom by Clay Christensen

One of the best videos on marketing you'll ever watch:

Understanding the job, makes improving the product easy.

Tuesday 12 February 2013

WarriorForum Security Breach?

A good strategy to keep your inbox spam-free is to use a different email address every time you sign up for a service. It takes only a minute to setup a new address that forwards all emails to your main account, but it will save you tons of time when the spam starts rolling in. You can easily disable the forwarder, if it gets flooded with spam, and your main address will remain safe.

An added benefit is that you can find out how the spammers got a hold of your address. If your create an address like myname-twitter@mydomain.com and you only use that address to create a Twitter account, you can be sure that all email addressed to myname-twitter@mydomain.com is either coming from Twitter, from someone Twitter gave/sold the address to or from someone who gained illegal access to Twitter's servers.

Today, I received the first spam emails addressed to the email address I used to join the WarriorForum. This means the WarriorForum was either hacked or someone working for them is in bed with the spammers.

Freelancer.com added new messaging features

Yesterday, Freelancer.com announced the release of their new instant messaging system. Features include:

  • New Inbox Layout
  • Instant Messaging
  • Pop up chat window
  • Improved Attachments

Monday 11 February 2013

The importance of getting no-follow links

A comment I just wrote on the ProBlogger blog:

"most comment links are no-follow anyway"
I would not dismiss no-follow links or their usefulness that easily. While they may not carry the same weight as a "follow" link, SE bots do spider no-follow links and any popular website will automatically get a decent number of "naturally acquired" no-follow links for every "naturally acquired" do-follow link it gets.
Several social media platforms [add] no-follow [tags to] links, so when a site becomes popular and people start talking and tweeting about it, it will get lots of no-follow links. One could even argue that a big surge in do-follow links that is not accompanied by a similar surge in no-follow links will be suspicious as it could be an indicator of a big link buying campaign.

Sunday 10 February 2013

BlueGriffon: A free opensource WYSIWYG HTML editor

BlueGriffon is a free WYSIWYG content editor for your websites. It includes the Gecko engine (the same rendering engine Firefox uses) so your sites will look identical in your editor to the way they look in Firefox.